What is Amazon Product Video?
Amazon product videos are a powerful way to showcase your product to potential buyers. They can be used to emphasize features, show use cases, or just to offer potential customers a better sense of what they’re getting before they buy.
These product explanation videos are short and split into 3 key sections: what it does, how it works, and why you need it.
Product videos help to prove your product while highlighting all of its benefits.
Product videos on Amazon listing pages can increase your conversions by upwards of 50%-80% and aid in turning clicks into purchases. Amazon sellers stand out and express their brand values in no more than 60 seconds using product videos.
Why is Choosing the Best Video Editing Software Important?
You can use video editing software to create professional quality videos for your Amazon product videos, Facebook ads, Instagram profile, and other purposes.
The following are the most important factors to consider while selecting the best video editing software:
- The kinds of videos you’ll create
- What type of PC are you using? (Apple or Windows)
- What types of video files you’ll be editing
- You need to use transitions and effects.
Let’s look at some of the top Video Editing Software currently available today.
- Adobe Premiere Pro
- Wondershare Filmora
- Final Cut Pro
- CyberLink PowerDirector 365
Best Product Video Editing Software
“ADOBE PREMIERE PRO”
Adobe Premiere Pro is one of the industry-standard video editing programs available today. Premiere Pro is the best video editing program overall because it works on both Windows and Mac.
It can handle multi-angle product images or videos and it supports the latest 4K, 8K, and VR video formats. Additionally, it provides amazing trimming and editing tools that give you a lot more editing control.
Even automatic tools are available thanks to Adobe Sensei technology, which helps to improve the editing process.
You have an unlimited number of video tracks to use your creativity on, and you can import from just about any source or format.
Why should you use Adobe Premiere Pro for editing Product videos?
With the help of powerful editing features in Premiere Pro, you may automate repetitive tasks and make the tasks you enjoy just a little bit simpler. There are many things to enjoy about the video editor Premiere Pro, including its outstanding workflow flexibility, strong focus on collaboration, powerful adjustment layers, and raw controls to keep footage looking its best. Totally customizable, its panel-based user interface keeps a tidy workspace. As a result, this software makes it simple to edit your product videos.
With the help of Premiere Pro’s stylized effects, transitions, free graphics templates, sound effects, color grading (for a film look), green screen removal, trim, edit, apply transitions and effects and add titles and graphics, you can easily get started as an overall beginner and create product videos.
Easy-to-use navigation layout
The Premiere Pro interface is made up of panels that are organized into a layout and saved as a workspace. 15 standard workspaces are included with Premiere Pro. Here are some pointers for using some of the basic workspaces since most of them are based on specific post-production tasks (like color, audio, or graphics).
We discovered that the software increased our efficiency by dividing everything into various workspaces, such as editing, effects, audio, etc when we reviewed.
The tabs at the top of the window can be used to switch between these workspaces. The workspaces are further divided into resizable panels to enable you to view various components of your work quickly and efficiently.
We worked it on both Mac & PC, we found that each workspace helps handle a specific activity while limiting distraction.
4K, 8K, and VR formats are all supported by the software. Its trimming and editing features give you a lot of control and expertise. You can work on as many video tracks as you want.
In our own experience, we found the automated sync to be a dream when using multi-angle footage & images, and the fine-tuning tools to really be hard to blame for making your video stand out from the others. You also get here customizable shortcuts and powerful file sharing. So, this software helps you to create the best product video for your product on Amazon or other marketplaces.