Walmart

Walmart is one of the largest retailers in the world. With hundreds of millions of customers each week between their physical Walmart stores and ecommerce marketplace, they continue to ramp up their ecommerce presence and improve their ad tech to compete with Amazon and Google. They are constantly upgrading their advertising features .Walmart recently launched …

Walmart Advertising: A Walmart Sponsored Brands Advertising Guide Read More »

Walmart’s special customizable shipping templates are basically designed to simplify shipping settings setup with multiple custom configurations, flexible transit times, shipping fees with multiple conditions, granular delivery regions, and reports. By optimizing your shipping settings, you can increase your sales and flexibility. So, let’s demonstrate the whole process of a customizable shipping template for Walmart: …

How to Create Walmart Special Standard Shipping Template Read More »

Increasing sales and staying competitive in Walmart Marketplace is the biggest difficulty for many sellers. Apart from Walmart’s listing optimization. It is also important that you consider Walmart’s paid promotions to stay in the competition. If you can keep your advertising campaigns optimized then It will be one of the most effective Walmart marketing strategies …

Walmart Advertising: Walmart Sponsored Product campaigns Optimization Steps and Tricks Read More »

The second-price auction brings in a brand new bidding process to how Walmart manages PPC. Instead of advertisers bidding their maximum amount as they do currently in the first-price auction, they now have the option to seemingly place a bid without making an actual bid. This is done by marking a bid at one penny …

Walmart Advertising: Advanced Second-Price Auction for Walmart Sponsored Products Read More »