Amazon PPC

Amazon Pay-Per-Click (PPC) advertising is a game-changer for sellers looking to boost visibility, increase sales, and dominate their niche. However, many new sellers enter the platform with high expectations and incomplete knowledge, making them vulnerable to widespread myths about Amazon PPC. These misconceptions often lead to poor strategy decisions, wasted ad spend, and ultimately, disappointing …

Amazon PPC Myths vs. Facts: Debunking Common Misconceptions Read More »

Many Amazon sellers fall into a common but dangerous trap: pausing their PPC campaigns when organic sales seem strong. The logic seems simple—why continue spending on ads when sales are already coming in? However, this short-term thinking can have devastating long-term consequences. Turning off Amazon PPC campaigns can significantly reduce visibility, weaken rankings, and slash …

Why You Should NEVER Pause Amazon PPC Campaigns | The Hidden Risks & Impact on Sales Read More »

Most Amazon sellers rely on manual methods or tools like Helium 10 to find keywords. While these tools are powerful, most sellers barely scratch the surface of their potential. They use a few common methods, like finding high-volume keywords, picking random terms, or simply copying competitors. But here’s the catch: knowing how to find profitable …

Amazon Keyword Research Strategy 2025: Steal Your Competitors Keywords and 5X Your Sales Read More »

Black Friday and Cyber Monday represent the pinnacle of e-commerce sales opportunities each year. In this blog, we will explore effective Amazon PPC strategies that sellers can employ to boost their visibility, increase conversions, and ultimately scale their sales. We will cover topics like budget management, bid optimization, targeting seasonal keywords, running strategic ad types, …

Top 5 Winning Amazon PPC Strategies for Black Friday & Cyber Monday 2024! Read More »

As Q4 approaches, it’s easy to get swept up in the excitement of the holiday season. Sellers are busy ramping up production, preparing for Black Friday deals, and anticipating a surge in orders for Christmas. The pressure is on, and every minute counts. But while you’re focused on stocking up inventory and getting orders out …

Amazon Q4 PPC Hacks: Reduce Waste Ad Spend, and Boost ROAS by 30% Read More »