Amazon A+ Content or EBC adds excellent value to your product listing. If you are a brand registered seller and still have a simple product description, then you should enhance your listing description with high-end graphic content. Amazon confirms that EBC pages increase traffic and conversion rate and sales.
A+ content allows brands to showcase what makes their product line truly special. And for brands selling in highly competitive Amazon categories such as Home & Gardening, good quality A+ content can be the difference between success and failure.
A+ Content Designing:
On Amazon, your product needs solid sales to boost, and also needs to give your top-selling product an edge over the competition.
Adding Enhanced Brand Content can be the key to boosting your product’s view, conversion rates, and sales numbers!
We have scoured through countless Amazon product listings with Enhanced Brand Content that instantly caught our eye.
In this article, you will see various techniques and examples to create A-plus content for outdoor lighting that uses eye-catching design layouts, color schemes, comparison charts, and infographic image designs.
Designing Technique for Outdoor Lighting:
Outdoor lighting adds to a home’s curb appeal, safety, & beauty. It’s the most important product for creating a walkway for the backyard or illuminating the garden, exterior, or other areas of the home. You should focus on techniques that show your product most attractive. When you know the right techniques, you’ll be able to create a perfect A+ that shows your product is perfect for home design.
Five techniques in ‘A plus’ design that will show your products more attractive, Let’s see-
1. Create a beautiful cover image:
Create beautiful images that show your product’s activity with an eye-catching and real atmosphere.
2. Individualize Your Product from Your Competition:
On AMAZON Every product is in competition with dozens of other products. And because of Recommended Products that appear on the listing, it’s more crucial than ever that you make your product stand out. Naturally, most consumers will navigate away from your listing to explore the other options on the market. The best strategy to ensure customers don’t leave your listing in the middle of their decision-making process is to show the Amazon shopper the key differentiators of your product.
3. Design Content to be Easily Digested:
Amazon’s generic A+ Content is not customer friendly & creates fruitless work for a consumer. You’ll rapidly lose a shopper’s focus if they have to search for information. Create your own templates and upload them as an image instead of utilizing generic A+ modules. Focus on creating a custom template that has a strong hierarchy, good balance, and repetition . These design principles allow shoppers to find, process, and understand key information quickly, making them more likely to buy.
4. Your Brand’s Identity:
When you design A+ Content, One of your most valuable assets on Amazon is a recognized and trusted brand. So make sure you create a seamless experience between your existing digital channels & your A+ content. Utilize your brand’s typography, logo, colors, & photography to prop up your branding on the Amazon Marketplace.
5. Utilize Comparison Charts:
Comparison charts let you curate a selection of different products by creating direct links to other ASINs within your catalog.In your A+ design, comparison charts allow you to subtly upsell to a different version of the current product, offer an alternate choice if the current product doesn’t fit the shopper’s needs, or show them accessories that may be useful to purchase.
Some key Points:
- Lifestyle Photos
- Infographic Design
- High-Light product’s Best Features
- Product photos Editing
- Using Light, Shadows in the right way now
Here are a few examples:
Turn views into sales:
If you want to catch a shopper’s attention on Amazon, then showcase your product through A+ content. Amazon A+ content can create a positive cycle that continually improves the standing of your product and business on Amazon. Conversion rates increase as the number of reviews and star ratings of products rises. You increase the likelihood that shoppers make the right purchase By using A+ Content to inform your customers about the product.
If you want the best results, find an expert agency like Ecomclips limited to create A+ content. Choose wisely by partnering with Ecomclips limited that’s committed to your success.
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