In the words of Amazon:
“Once Amazon becomes aware that you have filed a trademark application through an IP Accelerator law firm, then we will email you an invitation to enroll in Brand Registry. Once you complete that enrollment, we will automatically enroll you in our automated brand protection, provide you with access to the Report a Violation tool, and you will receive access to other brand-building features.”
How Do We Apply For Amazon IP Accelerator?
Step 01:
You can apply to Amazon IP Accelerator from https://brandservices.amazon.com/ipaccelerator
Step 02:
Once you click the ‘Get started’ button you’ll be asked what country you’re in, where you want to sell, and the service you need help with (IP Accelerator, duh), and you’ll be presented with a list of law firms to choose from.
Step 03:
Click on any law firm and you’ll be taken to a page where you can read reviews from other Amazon sellers that have used them, and contact that lawyer yourself.
How Much Does Amazon IP Accelerator Cost?
IP Accelerator is a free program. Amazon doesn’t charge you to connect you with its list of approved law firms.
Once you select a law firm, you then pay them to file your trademark. When it comes to trademarks, Amazon has the following “Maximum service fees” pre-negotiated with those law firms:
- A high-level brand search of Trademark Office records for relevant pending applications or registrations = $500
- A comprehensive brand review including Trademark Office records and unregistered uses = $1800
- Filing a US trademark application = $600 (plus government fees or approximately $275)
Government Filing Fees
Government filing fees are $275 per class.
Whether you use a lawyer through IP Accelerator, any other lawyer, or do all the paperwork and file for your trademark yourself, you will always have to pay this fee.
A ‘class’ is the category your brand’s products will fall under — e.g. 028 Toys and Sporting goods or 018 Leather goods.
If you feel your brand may have products that are covered by more than one class (or may have in the future) it’s your call whether you want to file your trademark under each class. At $275 per class, it can get expensive.
What Services Do Amazon IP Accelerator Law Firms Provide?
Amazon’s IP Accelerator program only has pre-negotiated rates with the law firms it lists when it comes to filing your trademark, which includes both your word mark (the name of your brand) and your design mark (your brand’s logo).
So while you can also hire these law firms for other IP-related services like filing design patent applications, copyright applications, there are no pre-negotiated Amazon fees, and the costs of those additional services will have to be determined between you and your chosen law firm.