Many Amazon sellers don’t realize they’re leaving money on the table, driving up ad costs, and slowing their growth by treating SEO and PPC separately. SEO and PPC actually work best together. PPC brings traffic fast and tells Amazon what buyers want. SEO makes sure your listing converts that traffic and stays visible long-term. When … Read more
Think about it, a few years ago, shoppers typed short phrases like “wireless earbuds” into Amazon’s search bar. Today, many simply ask, “Alexa, what are the best wireless earbuds for running?” This small change has sparked a major transformation in how products are discovered, ranked, and sold. Voice search is no longer a futuristic idea. … Read more
Every Q4, Amazon PPC costs increase and competition becomes intense. If you pause or reduce advertising, your listings lose visibility and competitors take over. But if you scale ads without a clear Amazon PPC strategy, you can end up with high CPC, wasted spend, and zero-profit sales. The key to winning Q4 is using a … Read more
If you want to rank higher on Amazon, sell faster, and outsmart the algorithm in 2025, you don’t need luck—you need smart Amazon SEO strategies that are proven to work. While most sellers chase flashy tactics, they overlook some of the most powerful (and surprisingly simple) methods that can dramatically improve keyword indexing and boost … Read more
Have you noticed a sudden drop in your Amazon sales? Maybe your product isn’t showing up in search results like it used to? Many sellers face this issue. One day, everything looks fine, and the next day, your listing is buried or completely missing. “It’s frustrating, but there’s always a reason behind it!” In this … Read more
2025 changed the game for Amazon FBA sellersIf your traffic is down, rankings have tanked, or sales have suddenly dropped, you’re not alone. After Amazon’s major algorithm update in early 2025, many U.S.-based sellers reported a 30–60% decline in visibility and conversions, even those with great products and solid reviews. Amazon Sellers keep asking: The … Read more
Ranking on Amazon is crucial because it directly affects how often your product is seen by potential buyers. Most customers don’t scroll past the first page of search results, so if your product isn’t ranked high, it’s likely to be overlooked. A higher rank not only brings more visibility but also builds trust—people tend to … Read more