Amazon PPC

Amazon PPC Dayparting Guide: Hourly Data Hack in 2025

Selling supplements on Amazon can be a goldmine, but it’s not as simple as throwing a product up on the platform and watching the sales roll in. Take a moment to think about this: the global dietary supplement market is projected to reach $230 billion by 2027, with Amazon being a major player in the … Read more

Do you know how many campaigns an Amazon account should have? I’ve noticed that there are many sellers who are creating too many campaigns, and also a few sellers who are not creating enough campaigns for their account. In today’s blog, I will explain how many campaigns an Amazon account should have in 2025. Amazon … Read more

Amazon Pay-Per-Click (PPC) advertising is a game-changer for sellers looking to boost visibility, increase sales, and dominate their niche. However, many new sellers enter the platform with high expectations and incomplete knowledge, making them vulnerable to widespread myths about Amazon PPC. These misconceptions often lead to poor strategy decisions, wasted ad spend, and ultimately, disappointing … Read more

Many Amazon sellers fall into a common but dangerous trap: pausing their PPC campaigns when organic sales seem strong. The logic seems simple—why continue spending on ads when sales are already coming in? However, this short-term thinking can have devastating long-term consequences. Turning off Amazon PPC campaigns can significantly reduce visibility, weaken rankings, and slash … Read more