Why should we need to use Amazon A+ content?

Last Updated on July 2, 2022 by

Using enhanced brand content in your product description is a terrific way to increase conversions and the overall performance of your Amazon product listing. When shoppers browse your list, giving them a visual experience helps develop trust and transparency. This structure can feel fairly constraining if you’re a digital marketer or e-commerce manager seeking to break into Amazon’s vast marketplace. Wouldn’t it be great if you could choose how your goods and brand are presented?

That option is available, which is great news!

We’ll go over all you need to know about A+ content in this blog article.

What is Amazon A+ Content?

The term “Amazon A+ content” refers to a listing’s product description that allows brand owners to express their narrative with improved images and video material.

Amazon A+ content goes beyond basic information to provide a great online purchasing experience. This enhanced content combines many modules to deliver all the information about a product that internet customers require.

What does an Amazon A+ content page contain?

An Amazon A+ content page contains:

  • A variety of modules where we can apply images
  • An introduction that is both brief and informative.
  • A list of bullets that isn’t too long.
  • Scannable headers for supporting paragraphs.
  • There’s also a section called “What’s in the Box.”                 
  • A comparison chart to showcase your other products.

What is Premium Amazon A+ Content?

Premium Amazon A+ or A++ content is an advanced technique of enhanced brand content. It is not free for sellers.

What does a Premium Amazon A+ content page contain?

  • Full-page photos that make the most of the available space.
  • A video module that can play in full-screen mode or a video module alongside text.
  • Limited text.
  • Clickable Q & A option.
  • Comparison charts in various formats.
  • Carousel module.
  • Startup module for adding the owner’s description.

Why should we need to use Amazon A+ content?

Sellers should use Amazon A+ content for the following purposes:

  • Amazon A+ attracts customers’ attention rapidly.
  • It definitely increases the sales rate.
  • It helps to put your product in the spotlight.
  • It helps to improve the conversion rate.
  • It creates a complete online buying experience.
  • It makes it easy to inform about cross-selling to customers about all the items within a product family.
  • It helps to get better reviews.
  • Fewer returns.

 

 

Who can use Amazon A+ content?

Only Brand Owners and Professional Sellers who have been approved as Brand Owners through the Amazon Brand Registry (ABR) program have access to Amazon A+ content. A+ Content is a Vendor Central Program that is only open to those who have been invited.

A+ Content Set Up:

A+ Content is a feature available only to professional merchants. Simply register your business as a professional vendor on Amazon Brand Registry to have access to Brand Stores and other special content features. Once you’ve enrolled, you may use the A+ Content Manager to create your A+ content from Seller Central. Simply select the product you want to promote and begin creating eye-catching content.

The limitations of A+ content on Amazon:

There are 2 cases in which you won’t be able to add A+ Content to your goods listing:

  • When content has already been published by a retail vendor for an ASIN, you may encounter issues. In this case, Amazon will not enable you to submit more A+ content.
  • Because the brand registry is not available for products in the media, video, digital, or book industries, vendors in these industries must rely on word of mouth.

Allow us to create your A+ pages

We are here to help you create successful Amazon A+ content. Some recognizable businesses have benefited from our strategic approach to A+ content. Content production, design, delivery, SEO, optimization, and analytics are all aspects of the Amazon content lifecycle that we are familiar with. 

If you found this information useful, please leave a comment, share this blog. Also, if you have any questions about A+ content, please don’t hesitate to ask. We’d love to hear from you and answer any questions you may have.

Leave a Comment

BLOG CATEGORIES

BOOK FOR FREE CONSULTATION

    How Did You Hear About Us

    Sign Up For Our Newsletter

    Keep yourself updated with latest trends to maximize revenues across all of your sales channels.

    POPULAR TAGS

    What Clients Say About Us?

    Wow, their team has been great! I have been working with freelancers and remote marketing agencies for about a decade and they are among the best.

    Isaac Curtiss

    Office Furniture Outlet INC.

    Helped overcome difficult tasks that would have taken us a lot of time. We do recommend their services!

    Blake Tanner

    Tanner International INC.

    I’ve been working with Fred and his team for the past few months and have been very happy with their work.

    Dan Hawkins

    Mixles Limited

    Great help/addition to our business. All tasks are fully completed in a timely manner.

    Maurice Embry

    Sam Tucker LLC

    Used for years now and wil continue to use for many more years. I also have no doubt recommending friends and colleagues to use too.

    Nathan Reeves

    Xenons Online Limited

    Our company has worked with Ecomclips for over a year now. I’ve found the team to be very flexible, easy to coach, and adaptable. You won’t regret working with them.

    Abraham Kwan

    PG Incorporation

    The team at Ecomclips has served all my needs with excellence. They are very attentive to my requirements. Communication is fast and crystal clear. I definitely recommend them.

    PR

    Right Parts Group INC.

    So far I have hired Freddy and his team has been excellent, they are guiding me as grow my business. I will continue to work with them.

    Bev Matushewski

    FiTTeck INC.

    Excellent friendly prompt service

    Ahmedani

    Ahmedani Canada INC.

    We’ve been working with Ecomclips for a couple of years now and we are more than happy and appreciative of the their service. Definitely recommend.

    Michael Burnley

    Zooshoo INC.

    A+++ Perfect!!

    Imran Hassam

    Amedeo Apparels Limited

    RECENT BLOG POSTS

    How to Add Product on Amazon Vine – Enrollment Process of Amazon Vin ..

    Customer reviews tremendously impact a product’s selling potential because they prov

    Read More

    Amazon Accelerator Program – How Does it Help you? Should You Join o ..

    Amazon launched the Amazon Accelerator program to support local brands or manufacturers to

    Read More

    WHAT IS THE AMAZON BRAND STORY, AND HOW CAN YOU CREATE IT?

    Introduction: Amazon is a competitive marketplace of online platforms. Marketers spend hun

    Read More