Are you looking to expand your online sales in the home improvement, DIY, or gardening sectors? ManoMano could be the perfect platform for you. ManoMano is known for its specialized focus and dedicated customer base. ManoMano has become a top choice for sellers aiming to reach a targeted audience. In this article, we will delve into the many advantages of selling on ManoMano, guide you through the process of setting up your shop, and outline some potential downsides to consider.
A quick overview of this article:
- Understanding the marketplace
- Why ManoMano is a top choice for sellers
- The advantages of selling on ManoMano
- Step-by-step guide on how to start selling
- Product Categories on ManoMano
- The Challenges of Selling on ManoMano
- Cost of Selling on ManoMano
Understanding the marketplace
ManoMano is a leading online marketplace specializing in home improvement, DIY, and gardening products. It was founded in France in 2013 and has rapidly grown to serve customers across Europe, including the UK, Spain, Italy, and Germany. ManoMano differentiates itself by offering a wide range of products from various sellers.
ManoMano provides tools and resources to help sellers optimize their listings, manage orders, and improve their sales performance. With competitive fees and a commission-based pricing model, ManoMano offers a balanced approach for sellers looking to reach new markets while maintaining control over their profit margins.
Why ManoMano is a Top Choice for Sellers
There are reasons behind this level of popularity in this marketplace. First of all, it has a diverse product range to offer the customer.
- In ManoMano, you can sell tools and hardware, construction, gardening, home furniture, kitchens, heating and air conditioning, home appliances, painting, lighting and home automation, bathrooms and plumbing, and animal care. So, in this marketplace, shoppers are looking for only these specific items. And these niches have a lot of room to improve your products and win over your competitors.
- ManoMano represents the European market, and the majority of sellers and brands are based in Europe. This regional focus can be an advantage for sellers. You can target specific European customers and make strategies based on them.
- ManoMano offers optional order fulfillment services. It can help with the logistics of warehousing, packing, and delivering your products. This can be valuable for sellers who may not have the resources or infrastructure to manage their logistics.
- Furthermore, ManoMano has built a reputation as a trusted brand among customers. These customers are more likely to make purchases from people they trust. You can attract a loyal customer base that is willing to purchase products from here.
- ManoMano has dedicated teams to assist both the shoppers and the sellers. This level of support ensures a positive shopping and selling experience.
The Advantages of Selling on ManoMano
Here are some of the key advantages of selling on ManoMano:
Access to a large customer base
ManoMano has a significant user base across Europe, giving sellers access to a wide range of potential customers.
Increased visibility
ManoMano’s platform and marketing efforts help ensure that your products are easily found by interested buyers.
Simplified logistics and fulfillment
ManoMano offers convenient fulfillment and logistics solutions, which can help enhance the sales process for sellers.
Customer support
ManoMano offers support to both buyers and sellers, helping to ensure a smooth and satisfactory customer experience.
Business Support Service
Sellers on ManoMano can benefit from business support services. ManoMano provides sellers with personalized sales and strategy advice.
By using these advantages, sellers can have a better online presence, increase sales, and grow their business successfully.
How to start selling on ManoMano
To start selling on ManoMano, you can follow these steps:
Step 1: Submit Your Details
To become a seller on ManoMano, you must meet their strict requirements. First, you need to complete a questionnaire about your company and products. Then, ManoMano will review this information before approving you as a seller on their website.
This process will generally be completed within one week.
While submitting the details, sellers also need to meet the following requirements:
- ManoMano expects sellers to offer products in DIY, home and living, or pet care niches.
- They also require sellers to provide high-quality customer service, such as the ability to respond to customers’ messages within 24 hours.
- Sellers need to keep competitive pricing.
- Products must meet quality standards set by ManoMano.
Step 2: Upload Your Products
When ManoMano approves your seller account, you can upload your inventory. You need to make sure the product data such as SKUs, product names, descriptions, and prices. Each item will need to be assigned a product category.
Step 3: Product Listing
For each product, you will need to add a product page. All the necessary details that customers will look for should be on this page. These include features, descriptions, and prices.
Step 4: Start Selling
Once you have completed these steps, you can begin selling your items on ManoMano. You might also consider sponsored ads, promotional badges, cross-selling incentives, and discount plans to boost your product visibility.
By following these easy steps you can start selling on ManoMano. Almost the same level of effort is needed as any other e-commerce platform like Amazon. You can integrate ManoMano with multi-channel software. You can manage all the business operations manually as well.
Product Categories on ManoMano
ManoMano specializes in diverse product categories such as home improvement, DIY projects, and gardening. Here are some key product categories featured on ManoMano:
1. Tools and Equipment: This category includes a wide range of power tools, hand tools, and workshop essentials for both DIY enthusiasts and professionals. From drills and saws to wrenches and toolboxes, ManoMano offers a comprehensive selection to support various projects.
2. Home Improvement: In this category building materials, fixtures, and fittings products are available. It contains items such as plumbing supplies, electrical components, lighting solutions, and decorative hardware.
3. Garden and Outdoor: Gardening enthusiasts can explore a variety of products tailored to outdoor spaces. This includes garden furniture, landscaping tools, planters, irrigation systems, and outdoor decor to create and maintain beautiful gardens and landscapes.
4. Home Decor and Furnishings: ManoMano offers a range of interior decor options, from furniture pieces to home accessories.
6. Safety and Security: ManoMano prioritizes safety with a selection of products dedicated to home security and personal protection. This includes CCTV systems, alarms, safety gear, fire safety equipment, and lock mechanisms to ensure peace of mind for homeowners and businesses alike.
7. Kitchen and Bathroom: Customers can find everything needed to update and renovate kitchens and bathrooms, including sinks, faucets, tiles, cabinets, and appliances. This category focuses on improving functionality and aesthetics in these essential spaces.
Each product category on ManoMano is selected to meet the needs of diverse customers seeking quality products and tools for their DIY and home improvement projects.
The Challenges of Selling on ManoMano
ManoMano is one of the most desired selling platforms. But you may find some disadvantages here as well. The following challenges should be considered when if you want to sell on ManoMano.
- Sellers might face trouble to reach directly to ManoMano customer support.
- Sellers need to do comprehensive research on this marketplace. Because the guidelines and tutorial resources are limited.
- ManoMano hosts products from approximately 300 brands and nearly 4,000 sellers. This high level of competition means that your products will be directly compared with a vast array of alternatives.
Sellers think the biggest challenge is this marketplace has not yet reached the US. Moreover, despite the challenges the benefits would be more impactful for the sellers.
Cost of Selling on ManoMano
Joining ManoMano as a seller involves several costs. As of 2023, the platform requires a monthly subscription fee of €100.
In addition to the monthly subscription fee, ManoMano also deducts a commission from the price of each sale. This commission is calculated based on the product price plus shipping costs but excludes VAT. The commission rate varies significantly depending on the type of product being sold, ranging from 15% to 25%. For example, more competitive or higher-margin product categories might incur a higher commission rate, while others might be on the lower end of this spectrum.
Conclusion
To sum up, ManoMano stands out as a top online marketplace for home improvement, DIY, and gardening products. Its specialized focus and dedicated customer base offer significant advantages for sellers looking to reach a targeted and engaged audience. Sellers can get success easily with effective plans and strategies. Though this marketplace has some challenges, the potential benefits of this marketplace make it a perfect choice for sellers.
If you need any help with ManoMano, feel free to let us know in the comment box or email us at the following email address: info@ecomclips.com
To learn more about e-commerce marketplaces, please check out our other blog. Also, you can check out our YouTube videos as well.